![The M247 Case Study logo.](https://www.pixelkicks.co.uk/wp-content/uploads/2020/05/m247-logo-white@2x.png)
M247 Case Study
Overview
M247 plan to become one of Europe’s largest internet service providers, building upon an existing presence in 24 countries and 28 cities. M247 are a global provider of cloud services and superfast internet connectivity, working with thousands of customers worldwide. They came to us for a new website and digital marketing strategy that could help them achieve their future goals as a business.
![M247 homepage optimised for imac - web development](https://www.pixelkicks.co.uk/wp-content/uploads/2020/05/Group-1744@2x-scaled.jpg)
What we did
Pixel Kicks worked closely with M247’s marketing team to design and develop a modern and responsive website that aimed to cement its position as a leading service provider and to generate global leads and enquiries.
Additional content about the business was also created, and utilised throughout the site via a custom visual page editing facility.
The result is a completely bespoke UX lead brochure website, growing to some 300+ pages. Key product and service pages are heavily SEO optimised to help improve global Google rankings for a variety of key services.
300
+
Pages Created
33
Unique ACF Blocks
5
Language Translations
Project Management
Around 13 people were involved in the whole project, managed by weekly meetings – either face-to-face or via video conferencing, and regular messaging.
Our project management system of choice was Basecamp 3, and we heavily relied upon individual to-do tasks to keep communication and progress moving.
![](https://www.pixelkicks.co.uk/wp-content/uploads/2020/05/Group-1743@2x.jpg)
Results
In the first 12 months of the new website going live, M247 saw an increase in organic traffic, domain authority and an increase in enquiries.
40
%
Increase in conversions
22
%
Decrease in bounce rate
![The homepage of the M247 website.](https://www.pixelkicks.co.uk/wp-content/uploads/2020/05/Group-1877@2x-scaled.jpg)
![M247 web development template](https://www.pixelkicks.co.uk/wp-content/uploads/2020/05/Group-1878@2x-scaled.jpg)
"Great working with Pixel Kicks and the team on the design and build of our new website. They are technically excellent and always have the customer front of mind with a really positive approach."
Rowan Gill, Head of Marketing
To find out how we can help you get great results, give us a ring on: 0161 713 1700
Or email us at: [email protected]