Vacancy: Digital Marketing Executive

Date of posting: 29th May 2024

Pixel Kicks are looking for a talented digital marketing executive to join our growing marketing team.

Working across a diverse range of clients you will be responsible for ensuring strong SEO performance, with a content-first focus.

You’ll also need a good creative eye for paid and organic social media marketing, and will have experience working on Google Ads focused PPC campaigns.

If you want an opportunity to showcase your digital marketing knowledge for a growing digital agency in Manchester city centre, this is the role for you.

Applicants must be able to produce at least one reference from a previous employer.

 

Core Responsibilities

Executing SEO campaigns to improve search engine visibility:

  • Keyword research during campaign onboarding.
  • Collaborating with team members to create effective and interesting content plans that generate results.
  • Writing original SEO content to an exemplary standard, with a strong understanding of optimisation best practice.
  • Crawling client websites to find actionable technical SEO improvements.
  • Demonstrable success in improving search engine visibility for client websites.
  • Working closely with our in-house web development team to ensure technical fixes are communicated and actioned.
  • Auditing backlink profiles to ensure a strong domain health.
  • Strong understanding of WordPress. Shopify and any other additional CMS experience would also stand the candidate in good stead.

Contributing to the success of our social media campaigns:

  • Executing social media strategies for our clients, across the main social platforms.
  • Creating high quality, eye-catching content for multiple clients, matching their brand image and tone, utilising photography and video
  • Assisting with both organic and paid social strategies
  • Strong understanding of social media platforms and their advertising capabilities

Delivering and optimising PPC campaigns:

  • Keyword research during campaign onboarding.
  • Collaborating with team members to create engaging and powerful ad campaigns, from creative through to copy.
  • Creating audience sets for targeting purposes.
  • Daily monitoring and optimisation of ongoing Google Ads campaigns.

Essential

  • Communicating daily with your assigned clients through our project management system, keeping them up to date on your progress and working with them to achieve the campaign aims.
  • Creating monthly campaign reports for each of your clients, analysing key data to pass judgement on the progress of the work and communicating this information in regular meetings.
  • Paying close attention to time management and tracking.

Requirements

  • Ideally 3-4 years’ experience in digital marketing at a busy agency.
  • Impressive writing ability represented in the content you produce.
  • Excellent creative ability, able to come up with solid and interesting ideas
  • An appreciation for good photography
  • Excellent communication skills, both written and verbal, with the ability to work across multiple teams.
  • Experience of Semrush, Google Analytics, Google Ads, Facebook/Meta Ads Manager, Canva, Photoshop is preferred.
  • Data driven and detail orientated with a thorough understanding of analytics and how this can be used to track and enhance performance.
  • Confidence to suggest new ideas and push boundaries for Pixel Kicks operationally.

Salary

  • Competitive salary paid dependent on experience.

Benefits/Perks

  • Flexible hybrid working policy, with up to 2 remote days per week
  • Health insurance for all employees
  • Cycle to work scheme
  • Company pension scheme
  • “Perks At Work” programme offering a range of benefits, discounts and deals
  • 24 holidays per year (in addition to statutory and public holidays), with one full day extra for every two years of service
  • Birthday off in addition to the above
  • Training & development plans with the opportunity to grow and progress within the company
  • Regular work social events
  • Annual salary reviews in line with own & company performance
  • Positive, hard-working and relaxed working environment

STRICTLY NO RECRUITMENT AGENCIES

Please email your CV through to [email protected].